Every time I turn around, there’s a new M&M style and I try each and every one of them at least once.
The most recent one is perplexing. It’s a new style (I call it a style because it’s more than a flavor or ingredients, it’s marketing, and the new style explains what I mean).
It’s called Snowball. Is it a mint? No. Does it have some sort of cooling affect? No. Is it coconut or icing or anything resembling snow? Sort of. It’s white chocolate. Okay.
Now here’s the same difference. There is already an M&M mint, white chocolate, and pretzel.
The M&M pretzel is the absolute tops for travel snacks by the way.
It’s the chocolate u expect, doesn’t melt right away, and then a salty pretzel interior makes for a larger than usual M&M, not too filling, and no sugar-dump effect, the best design in my opinion long-lasting for the road.
I just didn’t understand why it was called snowball. The packaging is blue with a snowman holding a snowball. Hard-packed snowballs have ice in the middle, maybe that was the intention? Except pretzels 🥨 are sort of a summery item. Pretzels and mustard at baseball games comes to mind.
At any rate, despite the juxtaposition of winter and summer packaging, the new style of white chocolate M&Ms are delicious and satisfying. If u enjoy salted caramel, you’d like the salted white chocolate pretzel M&Ms, they’re very good 😋
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